let’s get

faded

A GRASSROOTS HUB FOR ELECTRONIC MUSIC

FOUNDED BY faded society

We’re a community-led brand that helps grassroots talent get their feet into the industry. Designed for DJs, Music Producers and independent Promoters in the electronic music scene.

The Faded Community provides space, opportunities, resources. Platforming grassroots creatives to pursue their music dreams. It’s a one-stop shop for talents to enter & emerge.

Discover → Develop → Launch → Fly

Cat aka Faded Society is the face behind the brand. She is a DJ, events producer and promoter, a marketing educator and a nurturer leading an underground music community in London.

“I became my alias Faded Society because I wanted to DJ. But the more this community has grown organically, the more I understand my purpose in it all. I’m passionate about helping and developing undiscovered talents into artists”

⁌ Discover → Develop → Launch → Fly ⁍

⁌ Discover → Develop → Launch → Fly ⁍

PARTNERS & collaborations

house brands

FOr DJs, Music Producers
& INdie Promoters



Platforming grassroots to pursue their music dreams.

Discover → Develop → Launch → Fly

Subscribe to access it all and get first dibs on events & more

THE DROP is a weekly round up of resources & tips, projects & gigs.
Get access and announcements to all below opportunities

Once a month across Shoreditch, East London. Presenting a fair and open event for all electronic music. Click for info on how it works on the night.

2-month accelerator program with prizes sponsored by G-SHOCK, Alpha Theta, Pirate Studios, MixCloud, Noise and more with an All-Stars championship to win a DJ slot at a UK festival.

An independent project to help DJs launch their own event night risk-free at a professional club venue. Provided guidance on marketing, planning & how to promote an event.

Monthly initiative supported by Footlocker UK & Pirate Studios match-making DJs and music producers together to jam together for free.

SIGN UP TO THE ARTIST DATABASE

DIRECTORY TO GET INVOLVED

join the community

WHATSAPP CHANNELS EXPLAINED

  • Peer-to-peer chats & discussions. Connect on all things DJing, nerdy IT and programs, set ups and techniques.

  • Open for all to chat and promote our own events. Find people to go to raves with, meet up and make new friends.

  • Sharing sets, mixes, EPs and tracks from DJs or other artists every Monday so the community can listen and feedback during the week

  • Info and links to where all known Open Decks across London from the community.

  • News and info on the battle nights. Any discussions before and after each tournaments.

ARTIST DEVELOPMENT &
DJ COMPETITION

Powered by G-SHOCK Radio, Back2Back DJ Battle is the ultimate showdown and UK's first open-format DJ competition where 8 DJs battle it out to find one winner…

All live in one night!

The power is given to the crowd to vote from start to finish, picking DJs to the next round. The final features the last standing two DJs fighting track-for-track. This means ANYTHING can happen!

These battles are supported by below brands with huge prizes available for each winner

indie publication

indie publication

“By the Community, For the Community”

This zine is a love letter to you – the ones who keep our nightlife culture alive. From emerging artists, DJs, and producers to dedicated ravers and music lovers, you’re the lifeblood of this ecosystem.

WHAT’S ON

All events hosted by the community of DJs and all official THE FADED COMMUNITY events

creative marketing agency

We’ve long been admirers of
Faded Society’s work with her own brand, so we absolutely had to get her on board to sort out the marketing strategy for our events!
— Flash Bang Brass

The Faded Marketing is here to help anyone including individuals, collectives, bands or brands to get creative.

Marketing isn't a mystery; it’s just a process. We cut through the noise to help you build an online presence that’s actually sustainable. Whether you’re an introvert who doesn't want to play the influencer game or a collective working with a limited budget, we provide the practical framework to help you connect with your audience without compromising your identity.

We offer everything from group workshops and masterclasses to 1-on-1 strategy sessions and full campaign development. Stop trying to figure it out on the fly—work with Cat and the team to build a clear, repeatable strategy that lets you focus on the work itself.

want to learn about
MUSIC marketing?

TESTIMONIALS

Design work

CREATIVE DIRECTION

EPK & LINK IN BIO